About Us
FORGED BY COMMUNITY AND FRIENDSHIP
​As two dudes with speckled pasts, we don’t have a lot to prove. We believe God brought us together to support, challenge and encourage each other and our community. What started with a beer at a Bible study blossomed into a deep friendship, with our families growing and sharing life together. This bond laid the foundation for Virtuous Cycle Brews. Let’s connect if you ever want to hear more about our story.
Inspired by Craft and Creativity
Passionate about craft coffee and world-class beverages, on a cool October day, we merged these passions to brew our inaugural Imperial Maui Mocha Coffee Stout. It was a hit. The marriage of these craft ingredients was magical, and our friends and family kept asking for more. As we started talking a lot about the meaningful connections that are formed when we share these special beverages with others, our vision for Virtuous Cycle was born. After over a decade perfecting coffee recipes, brewing exceptional craft beers, and honing the art of coffee roasting, we are honored to share the fruits of the craft with others. Check out some of our Craft Coffee’s
Fueled by Collaboration & Culture
We believe everyone has something valuable to bring to the table. Living in McKinney and Frisco, Texas, for over 20 years, we've drawn inspiration from collaborations with others who share our passion for craft, culture, and community. Known as “The Good Stuff” by our community, our Specialty Grade Fresh Roasted Coffee and Craft Cold-Brew fuel the work of many entrepreneurs and non-profits we partner with. Explore our Collaborations and Wholesale page to see how we can elevate your brand and mission.
Investing in the Future
​As we grow, so does our commitment to positively impacting the communities and partners we serve. We're dedicating significant resources to support non-profit partners and raising capital to expand our offerings.
Cultivating New Expressions of Community, partnering with innovators and entrepreneurs that are catalysts in creating communities and initiatives that help others live a virtuous life.
Developing New Craft Creations, forging new connections through an expanded assortment of Craft beers, Mead, Hop Water, Barrel Aged Creations and more, all inspired by successful prototypes we’ve shared with friends and family.
Contributing to Local Culture, making creative contributions through events, environments and cultural goods that enhance the indigenous craft culture of the local communities we serve.
Let’s Work Together
Get in touch so we can start working together.